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When a firm improves the quality & increases the price of a product in relation to a competitor making a price reduction, the firm is ___________.

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Which one of the following is a potential drawback of multibranding ?

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Which of the following combination, according to hierarchy of effects model is correct?

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Rational motives in buying process are explained as

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A deliberate and careful choice of organisation, product, price promotion, place strategies and policies best define the concept of

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Which of the following statement is true?

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Franchise organisation is an example of ______ vertical marketing system.

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A company following a strategy of advertising the product for a period followed by a period with no advertising is called

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In multi-level channel arrangement Jobber stands in between ________.

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“Motivational research is a form of market research that attempts to discover the deeper reasons why people buy.” Who said it?

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At Ascendance Academy, Online Live Lectures are delivered to facilitate ample interaction and discussion between teachers and learners. Doubt sessions and test series are conducted regularly to widen their horizons.

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  • Home
  • About Us
  • Faculty Pool
  • Study Material
    • Paper One
    • Commerce
    • Management
  • Mock Tests
    • Paper 1 (P. Y. MCQs)
    • Paper 2 (P. Y. MCQs)
  • Enquiry
  • Contact Us