Q.
1
   Products

Markets

Existing Product New Product
Existing Market      1 – ? 2 – ?
New Market      3 – ?    4 – ?
  • A

    1- Market development

    2- Market penetration

    3- Product development

    4- Diversification

  • B

     1-Market penetration

     2-Product development

     3-Market development   

     4-Diversification

  • C

    1-Market development

    2-Diversification

    3-Market penetration

    4-Product development

  • D

    1-Market penetration

    2-Product development

    3-Diversification

    4-Market development