Q.
1
List I (Branding Strategy) |
List II (Meaning) |
a) Line Extension | (i) New product category and existing brand name |
b) Extension | (ii) Existing product category and existing brand name |
c) Multi Brands | (iii) Existing product category and new brand names. |
d) Co-branding | (iv) Putting two established brand names of different companies on the same product. |
Choose the correct option from the given below:
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A
(a)-(i), (b)-(ii), (c)-(iii), (d)-(iv)
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B
(a)-(ii), (b)-(i), (c)-(iii), (d)-(iv)
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C
(a)-(iii), (b)-(i), (c)-(ii), (d)-(iv)
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D
(a)-(i), (b)-(iii), (c)-(ii), (d)-(iv)