Q.
1
Assertion (A): A transformational appeal of communication elaborates on a non-product related benefit or image.
Reason (R): Transformational appeals often do not attempt to stir up emotions that will motivate purchase.
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A
(A) and (R) both are correct
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B
(A) is correct (R) is not correct
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C
(A) is not correct (R) is correct
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D
(A) and (R) both are incorrect