Assertion (A): Purchase decisions are not based on how customers perceive prices but on the marketers stated price.
Reasoning (R): Customers may have a lower price threshold, below which prices signal inferior or unacceptable quality, and an upper price threshold where the product appears not worth the money.
A is incorrect but R is correct
Both A and R are correct but R is not the right explanation of A
Both A and R are correct and R is the right explanation of A
Both A and R are incorrect