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Planning, implementing and controlling the physical flow of materials, final goods and related information from points of origin to points of consumption to meet customer requirements at a profit is known as:

A. Inventory Management. B. Marketing Logistics. C. Physical Distribution. D. Selling Management. Choose the correct answer from the options given below:

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An Information system that captures and records fundamental business events is a(n)

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Given below are two statements : one is labelled as Assertion A and the other is labelled as Reason R

Assertion A : At some point, a product’s sales growth will slow down, and it will enter the maturity stage. The maturity stage normally lasts longer than the previous stages of PLC and it poses strong challenges to marketing management. Reason R : Slow down in sales growth is due to the acceptance of the […]

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The balance scorecard developed by Kaplan and Norton contains four dimensions. Which one out of the following is one of the dimensions of the balanced scorecard?

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A specific category of information system serving middle managers by providing reports on the organization’s current performance is called

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Statement I: “For any business enterprise there are two and only two basic functions: marketing and innovation. These two produce results; all the rest are costs.”

Statement II: “The product concept of marketing holds that business can be managed by maximization of production and the resultant lower unit cost and low price” Which of the following options is correct?

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The CRM Strategy adopted by Big Bazar in India is all about

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A Brand Extension Strategy refers to

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Identify the techniques of Artificial intelligence from the following :

A. Artificial Neural Networks. B. Heuristics. C. Fuzzy models. D. Support Vector. E. Genetic Algorithms. Choose the most appropriate answer from the options given below :

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Match List I with List II-M-05

List I List II A.Product I. Click and mortar companies B. Price II. Disintermediation C. Place III. EDLP D.Promotion IV. Brand Choose the correct answer from the options given below:

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  • Home
  • About Us
  • Faculty Pool
  • Study Material
    • Paper One
    • Commerce
    • Management
  • Mock Tests
    • Paper 1 (P. Y. MCQs)
    • Paper 2 (P. Y. MCQs)
  • Enquiry
  • Contact Us