In which stage of new product development process, the product and marketing programs are tested in realistic market settings? Continue reading →
In which stage of product life cycle, the company takes decision whether to maintain, harvest or drop the product? Continue reading →
Selection of specific media in which advertisements will be run and when they will be run to reach the target market is called Continue reading →
At which stage of new product development process, the launching of New Product will take place? Continue reading →
A marketing plan is composed of three basic components, namely Objectives 2. Policies 3. Program 4. Procedure 5. Hints Decision 7.Command 8. Periodic 9. Diversity Continue reading →
At which stage of new product development process, the launching of New Product will take place? Continue reading →