Reason (R) : A company’s product, market and competitors change over the product life cycle.
Statement – II : A company may run multiple ad campaigns at the same time, each emphasizing different aspects of its brand and service.
Reason (R) : A company’s product, market and competitors change over the product life cycle.
Statement – II : A company may run multiple ad campaigns at the same time, each emphasizing different aspects of its brand and service.